Let Google’s Algorithm Show You The Traffíc
Recently Rand Fishkin of Seomoz.org brought together 37 of the world’s Top SEO experts to tackle Google’s Algorithm, the complex formula and methods Google uses to rank web pages. This ranking formula is extremely important to webmasters because finding which factors Google uses to rank their index is often considered the Holy Grail of site optimization.Google’s ranking factors affect how and where you are listed in their search engine results or SERPs. Since obtaining top positions for your targeted keywords often spells success for your site, knowing Google’s ranking factors can be very beneficial.
Every experienced webmaster will know Google is the main supplier of search engine traffíc on the web, getting listed on the first page or anywhere in the top 10 positions for popular keywords will result in plenty of free quality targeted traffíc.
Briefly listed below are some of the main ranking factors you should be optimizing your web pages for in your marketing. The majority of these ranking factors will be very familiar to most webmasters who take full advantage of any and every SEO tactic which will give their site an edge over their competition.
Here are some of the main ranking factors to consider:
Read more
11 Ways To Drive Traffíc Away From Your Website
Why Web-Users Are So Impatient
While watching a Toronto Raptor basketball game I saw T.J. Ford, one of the fastest players in the league, rush down the court like a man possessed and proceed to throw the ball behind his back to a trailing Andrea Bargnani. The trouble was the ball sailed over the head of the seven-foot Bargnani into the second row of seats. Ford, himself, ended up with a beer and popcorn facíal after landing in the lap of a front row patron. So what does this have to do with website design and marketing you ask? A lot.
As talented as Ford is as a basketball player he sometimes plays out-of-control, and his major asset, his speed, becomes a liability. When this happens in a basketball game the answer is to slow the game down and get back in control.
Don’t Speed-It-Up; Slow-It-Down
Website visitors are like the speedy T.J. Ford; they are so intent on getting what they want as quickly and efficiently as possible, that they often surf the Internet out-of-control.
How many times have you sat in front of the computer with your hand resting on your mouse searching for some desired product, service, or information, when all of sudden you find what looks like what you want, but before you even have a chance to discover exactly what it is, your hair-trigger finger decides it’s time to move-on. It’s like your finger has a mind of it’s own.
Read more
